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Developing a website is not
the end. It is just the begining. It is equally important that the
website built acheives it primary purpose i.e, reach to the porspective
target audience. We undertake promotions and search engine optimisation
techniques to assist the website in reaping such benefits and tapping
the available potentials. The result is that the webiste is positioned
on top of search engine results, thereby targeting customer for
your business through search terms. |
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| The process involved in website promotion include
the following steps: |
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Study
site content structure/navigation and create a list of potential
keywords and phrases that are relevant to your business. |
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Research major directories and
their category relevant to the site. |
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Identify highly relevant terms
that people would type into search engines to search for the
products and services on your site. |
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Create page-wise Meta Tags (title,
description) in line with the keywords. Re-write site content
(keyword-dense body text), add keyword-rich alternate labels,
and create site-wide footer links where necessary. |
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Hand submit each URL to the different
search engines with a focus on the popular engines. |
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Our
team conducts extensive research on the net to identify relevant
affinity sites, contact them and establish a dialogue. Such
quality links will help in improving ranking in search engines. |
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Develop content rich web pages
using your key phrases to attract search engine crawlers and
submit them on a recurring basis. |
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Includes creating headings, image
alt tags, and hyperlinks and manual HTML code cleanup and optimization |
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Web Positioning report is available
to clients at regular time periods. |
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Certain search engines also offer
their services upon payment of a prescribed fee. We can undertake
to do such paid submissions for a very low handling cost |
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With the experience
and backing of promoting over 100 websites, we can tell you that
the results will take 45 - 60 days to start showing on various search
engines and this service will require an ongoing effort, because
once the website starts coming out on top, it involves and equally
important task of maintaining the position. |
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